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Aryng Blogs

Data Science Consulting | Data Literacy | Data-driven Culture | Customer Analytics | Product Analytics | Fraud Analytics | Marketing Analytics | Data Science Training

A collection of blogs written by experts from Aryng on different subject matters. You can find a detailed description of basic terminologies and advanced terms in these blogs.

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Mythbuster: The best analysts are the fastest order takers

Often, an analyst is a person who extracts necessary values from the database and produces values and insights for business managers. And thereby, the faster one can do this, the better analyst they are. Sounds familiar? This post elaborates on the com ...

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Data Science Myths
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Mythbuster: Only Data Scientists Can Analyze Data

Many people think you need to be a data scientist to extract insights from it. This can’t be further from the truth. Typically, a data scientist is considered as someone who uses statistical methods, machine learning, and AI approaches to solve problems, ...

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Data Science Myths
Great SQL = Awesome Analyst Myth Buster

Great SQL doesn’t make an awesome analyst

SQL is a critical language for database administrators and data analysts, but that doesn't mean you are automatically a great analyst just because you know how to use it. In fact, there are many different skills and techniques that are necessary in order ...

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Data Science Myths
Myth Buster: Exploring data will reveal hidden insights

Mythbuster: Exploring data will reveal hidden insights

What is data exploration? Myth: Explore Data to find actionable insights How to go about data exploration There's a famous saying that goes, "knowledge is power." And while that may be true in some cases, it's not always the case when it come ...

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Data Science Myths
Piyanka Jain, CEO of Aryng

Art of Solving Complex Business Challenges using Data Analytics...

Piyanka Jain is a highly-regarded industry thought-leader in data analytics, an internationally acclaimed best-selling author, and a frequent keynote speaker on using data-driven decision-making for competitive advantage at corporate leadership summits an ...

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Data Culture
Advertising Campaign Analytics

Advertising Campaigns: Generate dollars by spending dollars

Generating the revenue through the campaigns is a step-by-step process. It starts with the brand campaigns creating awareness of a brand. They focus on ensuring that the people know your brand exists and why. The marketing campaigns make these aware users ...

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Campaign Analytics
Series C Growthonomics Ep30 - Marketing Campaign Analyticsisode

5 Ways To Bridge The Awareness-Consideration Gap With Marketing...

Marketing campaigns are run to build upon the awareness created by the brand campaigns. They connect your products to your customers. The broader goal of the marketing campaign success is to push the customers down the marketing funnel and define the stra ...

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Campaign Analytics
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Brand Awareness Campaigns: What Are They & Why Should...

Say you walk into a shoe shop looking for a running shoe. You try many shoes; some brands are familiar to you, while others are new. The new brand you tried was the most comfortable and cheaper than the others. Yet, your brain keeps pushing you to a famil ...

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Campaign Analytics
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About Us

Aryng
Aryng is a Data Science consulting, training and advising company. Our SWAT Data Science team helps solve complex business problems, develop the company’s Data DNA through Data Literacy programs, and deliver rapid ROI using machine learning, deep learning, and AI. Our client list includes companies like Google, Box, Here, Applied Materials, Abbott Labs, and GE among others.

Popular Posts

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    May 30, 2020

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    January 6, 2021

    All you need to know about Customer Anal...

    November 18, 2020

Categories

  • Analytics Maturity (2)
  • Campaign Analytics (3)
  • Customer Analytics (14)
  • Data Culture (7)
  • Data Literacy (2)
  • Data Science Algorithms (1)
  • Data Science Consulting (1)
  • Data Science in Fintech (2)
  • Data Science Myths (4)
  • Data Science Process (10)
  • Experimentation (4)
  • Product Analytics (6)
  • Start-Up Readiness (5)

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Archives

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  • December 2020 (2)
  • November 2020 (3)
  • October 2020 (1)
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Blog Main Pages

  • Campaign Analytics: How to optimize your marketing funnel
  • Customer Analytics: Knowing & Understanding Your Customers Better
  • Text Analytics and its importance
  • Introduction to Marketing Analytics
  • Data Maturity: Why is it important?

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