For any subscription-based business model - the key to successful growth is customer retention and customer subscription. Unearthing factors that increase s ...
All About Customer Analytics
Customer analytics is a process by which data from customer behavior helps make critical business decisions via market segmentation and predictive analytics ...
Text Analytics
Recently one of our clients had an interesting scenario, where they wanted to understand customer characteristics based on their comments and feedback given to ...
What is Neural Networks?
Introduction One of the business problems we encountered a while back involved identifying customers who would subscribe to a company's next best product. ...
What is data driven culture ?
A data-driven culture is about replacing gut feeling with decisions based on data-driven facts, be they simple vital figures such as revenue or profit, results ...
Data Literacy : What is it and how to achieve it?
In today's digital era, the data of your organization is of tremendous value. We believe that the solution to your biggest business problems is hidden in your d ...
What are the different data literacy personas in an organization?
People’s reactions and interpretations of any information depend on their Data Literacy. The term implies the ability to read, digest, and interpret data toward ...
What is Analytics Maturity?
Analytics Maturity is a model for assessing an organization's ability to effectively practice data exploration and decision making using levels or stages. ...